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Crosby Plumbing GroupThe ChallengeCrosby Plumbing and Mechanical required a new branding and a complete image overhaul to bring in new business in a shrinking economy.The MethodWe conducted a branding workshop to determine Crosby Plumbing Group's strengths as well as the compitition's weaknesses. From there we developed a branding strategy and concepts for print collateral and interactive media.The ResultWith a new brand in place, we created a logo and tagline that portrays a professional and memorable image that clearly differentiates Crosby Plumbing Group. Complimentary collateral, truck lettering designs and a new website were created to further the brand and create a cohesive look and messaging.
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